Grab a Crabapple for a Jelly Good Cause!

2 Sep 25 - 00:00 to 00:00

Grab a Crabapple for a Jelly Good Cause!

Grab a crabapple

Grab a Crabapple for a Jelly Good Cause!

This September, Tracklements, an award-winning condiment maker based near Malmesbury, Wiltshire, is encouraging the local community to don their wellies, take a walk in the countryside and start collecting crabapples for a terrific cause! Tracklements are partnering with Sherston Primary School to collect crabapples to make English Crabapple Jelly. 50p for every kilogram of crabapples donated is given to the school, as well as a further 25p from the sale of every jar sold nationwide.

Running for over 20 years, the project has raised almost £15,000. As a certified B Corp, Tracklements is committed to using business as a force for good, the crabapple project is a perfect example of this ethos in action. Not only does it raise vital funds for Sherston Primary School, it’s also a great way to teach Sherston’s young people about the provenance of their food by showing them the process from tree to jar, as well as using fruit which may otherwise go to waste.

Look out for this year’s label, which will feature the winning design drawn by one of the school children, shown below. A forager’s delight, crabapples are small, “wild” apples which, whilst hard and inedible raw, make an exquisite, jewel-coloured jelly. Associated with love and marriage crabapple trees can often be found nestled in British hedgerows.

All you need to do is drop them off at Tracklements, Whitewalls, Easton Grey, SN16 0RD (01666 827044, open 9am-5pm Monday-Friday) between 1st and 30th September. If crabappling isn’t your thing but you still want to help the school, buying a jar of this scrumptious jelly gives the school a donation while you enjoy it with sausages or roast pork!

To view the full range and find out more about the project, visit www.tracklements.co.uk. @tracklements #tastytracklements #LifeandSoulofthePantry